Saturday, January 17, 2009

Reaching Out - Reach Advertising



Reach Advertising is the new internet advertising service for those needing to reach out to internet users in Kenya's internet space. It hopes to give companies and individuals both in Kenya and internationally an alternative avenue for advertising and promotion. Advertisers get the option of advertising on Reach's humble but wide network (in terms of hit count) as well as the other option of advertising on 3rd party networks such as Google AdWords, Yahoo Search Marketing, Facebook Ads...etc.

Founders: Peter Kinuthia / Samson Mugo

Number of Employees:
2

Known competitors:
Wunderman
SabiOne
Google AdWords
DoubleClick
AdBrite
Kite(Virn Instruments)

Competitive Advantage:

- Localization
- Geographic position

Hit Count:
60 Million +

Date of Inception:
OCT 2008

Revenue Model:
Advertising

URL:
www.reach.co.ke

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